A free and easy way to promote your NGO is through Facebook. With over 500 million active users, it is necessary that NGOs utilize the social network to promote their goals and activities. However, on Facebook are three options - a Profile, a Fan Page and a Group - and it is crucial to know which one will best serves your needs.
Jumo, launched by the Facebook co-founder Chris Hughes, offers an unprecedented hub for non-profit groups and organizations: it aims to be a social network for social causes.
Those of us supporting NGOs or not for profit projects can now invite our friends to make donations towards our cause.
When we start planning our website, it is essential to consider our visitor's experience. They need to find it easy-to-use, with well-structured information and contents, and free of any distracting elements.
Any user landing on our page has to quickly get an idea about who we are and what we do and to intuitively find the information he is looking for.
This is what we call Usability.
